Skip to main content

Commitment, Community, and Branding

By

Over the past 10 years, as IFG has grown, so has our strong community commitment and the service value that we bring to each and every engagement. Regardless of your project’s size or complexity of your business needs, we strive to be your partner of choice, and we commit to being there with you along every step of your journey to success. IFG understands the State and local government strategic business and technology needs and brings a customized, human-centered, iterative approach to directly support your ability to achieve your vision.

IFG has recently invested in a number of initiatives that promote our corporate values and commitment to the community. The first of these efforts, re-branding and redesigning the IFG Website and messages, highlight our key service areas and promote the human-centered approach to our partnerships with our clients. Our most recent outreach is a transit ad campaign that went live June 1st. It includes nine (9) IFG commitment ads at transit shelters across downtown Sacramento – designed to promote awareness of IFG’s commitment to helping State and local governments improve service delivery to California citizens through technology and design. The ads feature the familiar faces of IFG President, Frank Ono and IFG Managing Director, Gretchen Williams.

If you see a large IFG ad poster at a transit shelter, let us know. You will receive one entry into a drawing to win $50 Amazon Gift Cards!

During this phase of the campaign, we are presenting a fun challenge to all of our State and private sector partners: If you see a large IFG ad poster at a transit shelter, let us know where you saw it by sending an email to marketing@ifishgroup.com. You will receive one (1) entry into a drawing to win $50 Amazon Gift Cards. If you take a photo (preferably with yourself in it), you will receive three (3) entries into the drawing!. The sillier the better!

The contest runs through the July 31, so there’s plenty of time to develop your most creative entry.

Ready, set, go! Winners announced August 5th.


Gretchen Williams is an IFG Managing Director responsible for promoting business development to State of California and local governments. Get more of her articles, or connect with her on LinkedIn.

, ,